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Description
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SACOB SC Marketing Management
This course is an introductory guide to the basic concepts and principles of marketing management. The purpose of this course is to introduce students to the marketing environment,the marketing mix, marketing strategy ,public relations and mass communication in the business context. Additionally, students will learn how strategic marketing plans are formulated and evaluated. The course also unpacks marketing and media from a digital perspective,explains the role and purpose of digital marketing within the broader scope of marketing and introduces students to marketing strategy. As such, Marketing Management basics will be invaluable to those seeking foundational knowledge of the current concepts and terminologies of this subject field. SACOB Short Courses are not accredited and are intended to offer you knowledge and skills in a particular field and is a non-credit bearing short course. ... more
Business Management
SACOB South African College of Business - Short Courses
SACOB SC Marketing Management
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SACOB SC Management Accounting
This course is designed for finance and accounting professionals looking to refresh their knowledge and gain specific skills in the field of cost and management accounting. It’s also aimed at managers who want to improve their ability to make sound decisions based on financial insights, and business owners and entrepreneurs who need knowledge of costing techniques and systems. SACOB Short Courses are not accredited and are intended to offer you knowledge and skills in a particular field and is a non-credit bearing short course. ... more
Bookkeeping / Accounting
SACOB South African College of Business - Short CoursesSACOB SC Management Accounting
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SACOB SC Financial Management
This course introduces students to the world of finance, a critical area of competence for managers and business owners. The focus of the course is on teaching non-financial professionals how to use various types of financial information to make decisions. You will gain foundational knowledge of financial management, through learning about topics such as financial statements, financial statement analysis, working capital management, budgets, time value of money as well as risk and return. SACOB Short Courses are not accredited and are intended to offer you knowledge and skills in a particular field and is a non-credit bearing short course. ... more
Bookkeeping / Accounting SACOB South African College of Business - Short CoursesSACOB SC Financial Management